I am a Freelance Web Designer, SEO & Pay Per Click (PPC) Consultant serving businesses in Gloucester, Cheltenham and Bristol. Based in Stonehouse near Stroud I can offer you a range of PPC services including Bespoke PPC Training and Campaign Management. With over 10 years of experience making PPC work for local companies, you can be assured of a no nonsense approach, that allows you to maximise your Return on Investment (ROI). For a FREE no obligation assessment of your idea or your existing (or planned) website call me on (01453) 824 406.
What is Pay Per Click (PPC)
To put it simply PPC works by the advertiser selecting appropriate keywords that will then trigger their adverts. When a user types in the keywords the advert is displayed. If the user clicks on the advert then the advertiser pays, hence the phrase Pay Per Click. Compared to other forms of marketing PPC is very cost effective after all you only pay for the clicks that you receive. Unfortunately many PPC campaigns especially those on Google Adwords® have been poorly set up and are often not returning adequate Return on Investment (ROI).
Should you use Search Engine Optimisation (SEO) or PPC?
I can help you with both Search Engine Optimisation (SEO) and PPC, but SEO takes time and requires ongoing effort, so if you need to drive visitors to a site instantly for a relatively small amount of money then PPC could be for you. PPC is also an excellent way to test a new site and its ability to convert traffic and can also help to inform the development of any SEO campaign.
Reducing the PPC Spend
Many companies are actually losing money on their PPC campaigns, to avoid this it’s essential to set up your campaign and run it correctly in order to maximise your ROI. Your ROI is always my main focus and to this end I have developed a range of services including training and off site support so that even small companies have the chance to benefit from PPC traffic.
Why Hire a Freelance PPC Consultant?
Offering professional advice and service without the price tag I have used PPC to help launch many companies online. I am one of the three founding Directors of Water Coolers Direct.com Ltd a Gloucester based company which has now achieved first page ranking in Google®, Yahoo® and Bing® for their key industry search phrases.
PPC Campaign Management, Training & Support
I can offer you a range of services from Keyword Research, to Campaign Setup, to Results Analysis. Everyone is different and as such my service is bespoke and based on your needs and requirements, broadly speaking though I offer the following services:
- FREE No Obligation Assessment of PPC Opportunity
- Investigation of Appropriate PPC Keywords
- Reporting Projected PPC Costs & Position
- Campaign Setup on the major Search Engines
- Landing Page Design
- Google Analytics Setup
- Conversion Tracking Setup
- PPC Bid Management & Budgeting Advice
- Campaign Management (for when you want me to handle the whole process)
- Offsite Support
- Bespoke PPC Training
